TV festival focuses on quality
June 11, 2019
Industry professionals stressed the importance of creativity and quality in homegrown radio and TV programs at the opening session of the 25th Shanghai TV Festival on Monday.
The opening session heard leading industry figures discuss new trends and media convergence in the Chinese television industry.
Shanghai Media Group's President Gao Yunfei said it had developed a series of acclaimed programs, including “Bravo China,” “Heroes” and charity TV program “We Are In Action.”